Monday, August 11, 2008

More Rust Belt Chic

This Youngstown brewer is way ahead of this New York Daily News journalist:

Think about the immediate market share of a new beer company that decides to purchase and set up shop in an abandoned rust belt steel mill. Think how much more goodwill it gets when it pledges to pay its workers a decent wage, and source its wheat, hops and barley only from American farmers.

Better yet, think of growing the ingredients at a local urban farm and hosting the Rust Belt Beer Festival in the pedestrian friendly downtown.

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